Many of NGOs now a days, are at doors of corporate social responsibility hearted companies. Their only expectation is like a newborn, to find a resource for their CSR projects.
For so long CSR wind is blowing
The wind takes us from shaping our conscious to opportunism.
Especially for the century we are leaving behind.
We ignored human rights
We took pride in not giving back what we owed to nature
Destinized, poverty and starvation.
Interpreted epidemics as God’s will
We took bribery as tip
Misconduct as process
Malpractice as a rule of the game
When two walls collided one in Berlin the other in Wall Street
We faced that success and richness had no relation with money! (if not yet but its imminent)
When all stuffed and dried out…
Maybe we got inspired from disabled planet’s last call for help and
Invented social responsibility!
So, a blanket to cover up 150 years of irresponsibility… We almost dried this out as well. We are at the front steps of a world where in the name of responsibility; our irresponsibility’s are more prominent.
We are at such a stage…
It’s like company executives are holding their baskets at NGO market and shopping…
Selecting projects right off racks. For which projects they can collect more points from consumer’s point and sell more!
When this is the case, not NGOs’ some provided resources but NGOs’ all possible resources get extinct. So there seems to be a fight over market share among NGOs.
Not yet learnt any lessons from past, corporate world wants to manage social responsibility as business. Justifying procurement procedures necessary! Almost where NGOs fight over it. Driving competition among them, hard!
However, social responsibility is sincerity.
Because social responsibility is, before all, individual responsibility
Companies reaching up to this sense of individual responsibility, fill up its senior levels with executives with this kind of conscious. After then the file right under their hands could be corporate social responsibility!
And only then these executives, instead of making NGOs fight each other or ask for sales pitches, can establish a long term collaboration to give back to society what they already owe.
Let’s not forget…
This century will become the century of individual globalization.
NGOs will become the footprints of individual globalization.
So in other sense this century will become the century of NGOs.
NGOs who doesn’t want to waste themselves or their projects with “big” corporates’ agendas should know this; corporations with less than half of their employees not engaged with NGOs already, isn’t worth for anything!
Corporates whose at least half of employees don’t actively volunteer, isn’t worth anything.
Corporates whose CEO’s not setting an example taking part in a social project wearing simple, casual clothes even with some dirt in their shoes, isn’t worth anything.
If anything, they would find themselves worth to say no to NGOs for their projects!
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